Sunnyside Creative
I've led the development of campaigns and content across a wide variety of media, from broadcast television, radio, print and outdoor, to digital and social media, to white papers, bylines, op-eds and executive speeches.
Strategic Fluency
As a writer who can communicate complex subject matter clearly and understands the voice of the CEO, I’ve written on behalf of organizations and their leaders for years in publications such as Harvard Business Review, Fortune, Time and The Washington Post, and at stakeholder events such as Davos, NAIAS and Cannes Lions.
Industry Expertise
I started my career at a Wall Street ad agency and understand the financial services world from the inside. Many of my clients, whatever their industry, have complex products or points-of-view or are in a challenging market space or crisis situation.
Cross-Functional Experience
During my years within WPP I worked closely with colleagues at branding firm Landor Associates, Grey Advertising, grassroots agency Direct Impact, research firm Penn Schoen Berland, as well as public relations teams across every practice area.
Portfolio
The work below is just a slice of what I’ve done over the years. Other notable engagements include: Ford Motor Company, JPMorgan Chase, US Bank, Coca-Cola, Johnson & Johnson, Janssen Pharmaceutical, Ferring, Otsuka, Regeneron, Pfizer, Entergy, Washington DC Tourism, KKR, Goldman Sachs, Accenture, Citibank, Cleveland Clinic, White & Case, Bank of New York Mellon, Jefferies, SG Cowen, NASD, Merrill Lynch, Eastman Chemical, Fitch Ratings, Microsoft, PPG, and Thomson Reuters.
